CULTURE / IMPACT / PARTNERSHIPS
MAKE YOUR
INFLUENCE
WORK HARDER.
Your influence is an asset. Impact Gameplan builds the partnerships
and platforms to turn that cultural influence into new opportunities,
business value, and measurable impact.
OUR POINT OF VIEW
Your influence is bigger than the moment.
Too often, impact efforts focus on the moment – a single campaign, donation, or activation. The real opportunity is building lasting partnerships, creating new opportunities, and generating long-term value for your brand, your community and your legacy.
WHAT WE BUILD
We build partnerships
that create value.
Talent & Brand Partnerships
Strategic connections between talent, brands, and aligned partners that create mutual commercial and cultural value.
Revenue & Brand Growth
Partnership platforms that unlock new revenue and strengthen brand equity.
Measurable Community Impact
Initiatives to support communities with measurable outcomes and lasting change.
Cultural Capital
Build lasting value from cultural influence, relevance, and community connection.
BUILT FOR
ARTISTS
BRANDS
ATHLETES
OUR WHY
The greatest opportunity in impact is what happens beyond the moment.
Cultural influence has the power to do more than create attention. It can build partnerships, unlock opportunity, and create lasting value for the communities that matter most.
But impact is too often treated as a separate initiative instead of a strategic part of the business.
Impact Gameplan exists to change that.
We build impact-led platforms that connect cultural influence with business opportunity and meaningful community outcomes – so the work creates value today and remains meaningful tomorrow.
ABOUT US
Chassity Griffin
Co-Founder
With 16 years across strategy, nonprofit leadership, healthcare, and entertainment, Chassity specializes in turning ambitious ideas into scalable programs, sustainable revenue, and meaningful impact. She has led multi-million-dollar portfolios, built programs reaching 20,000+ people annually, and secured more than $10M in funding. Her strength is in connecting strategy, resources, and opportunity to build platforms designed to last. A proud USC and UCLA alumna, she is passionate about community sustainability.
Eric Treggs
Co-Founder
A music industry executive with more than 15 years across A&R, artist development, management, and creative direction, Eric has helped shape artists from early development to RIAA-certified music, Grammy-nominated releases, and major tours and festivals. From defining creative vision to negotiating major deals, he brings cultural fluency and industry expertise in turning influence into long-term opportunity.